Roofer offers unusual marketing ploy
Roofer offers unusual marketing ploy.
Urso Construction LLC, based in Cardington, about 40 miles north of Columbus, ran a full court advertising press promoting new roofs at no cost to homeowners.
Sue Cunningham, a Danbury Township resident who lives in the Perrysburg Estates subdivision, said she was suspicious.
‘We had numerous visits and also cards and flyers,’ she said.
Cunningham said when she described Urso”s operation to her insurance agent, the agent told her it sounded fraudulent.
‘I just don”t want anybody being taken advantage of,’ said Cunningham, ‘and left holding the bag for something they”re not aware of.’
In Perrysburg Estates, almost 7 percent of the approximately 90 homes are under contract to have roofs replaced by Urso.
The company is not replacing just any roof, owner James Urso said.more
